Based upon an interior organizing memo, Ford will definitely dial back the power pickup’s creation because of “altering market demand.”
Ford is actually planning to hugely scale back the creation of the F-150 Lightning in the upcoming year.
According to an inner preparation memorandum obtained by Automotive News, Ford told providers to plan for about half the volume earlier assumed.
The business stated in a claim Monday that it “is going to continue to match manufacturing to customer needs.”
The growth cost for electric-vehicle embracement has lately remained in one thing of a lull, and automakers have answered with a prevalent pullback in EV investment. Ford is no different, with the car manufacturer preparing to lessen the development of the F-150 Lightning in the upcoming year.
That’s based on an inner planning memo, which was secured as well as mentioned in Automotive News. Ford supposedly informed vendors to expect a normal quantity of approximately 1600 Lightnings each week at its Rouge Electric Vehicle Center in Dearborn, Michigan, beginning in January. That body is actually fifty percent of the 3200 Lightnings that Ford had previously expected to make, along with the greatest target of 150,000 devices each year.
AN also reported that the reduction will happen as Ford seeks to match “transforming market requirements.” To that end, the business pointed out in a statement Monday that it was going to “continue to match production to client requirements.”
This previous October, Ford briefly idled one of three shifts at the Lightning vegetation, a move that affected roughly 700 workers. The technique happened not long after the supplier added a third shift to the Lightning assembly-line production.
In spite of the decreased creation, Ford is handling to move F-150 Lightnings this year. The company marketed 20,365 electric vehicles by November of this year, noting a 54 percent increase over last year. It likewise accomplished its highest month of sales yet, offering 4393 electrical vehicles in November. To put those figures in perspective of Ford’s higher purchase amounts, the automaker sold 190,477 total trucks in the third quarter of 2023 alone.