Philippe Benquet is president of Acorus.
“Acorus’ goal is to become the company with the best drivers on the road. Our fleet has 600 vehicles. Acorus has noted an exceptional loss experience and consumption compared to observations made by car rental companies and insurers. We therefore chose to install the Masternaut Connect platform.
We considered that deploying our actions in a playful mode would reinforce their effectiveness and involve all of our employees and our drivers. An eco-driving challenge was therefore organized for all drivers whose vehicles are equipped with Masternaut’s on-board digital coach. Thanks to visual alerts (green, orange, red), this tool guides the driver according to his behavior. Instantly and spontaneously, this device changes the way of driving. This challenge lasted ten weeks and the best drivers were rewarded. Thanks to this friendly event, everyone feels concerned and motivated. Participants can tell themselves that they are doing something for the environment.
This challenge gave great clarity on the differences between drivers at Acorus. Dashboards with reports and key indicators, trends and rankings made it possible to see how employees drive, whether they are safe or not – a last particularly important point. Second benefit: after five weeks, consumption has fallen by 5%, a very significant gain. »